Haroon Haneef
Chennai/Online
Skills
About
I am a Facebook Certified Digital Marketing Specialist and the Co-Founder of Rabbit Marketing House, where I lead a multi-disciplinary team to drive high-impact growth for global...
I am a Facebook Certified Digital Marketing Specialist and the Co-Founder of Rabbit Marketing House, where I lead a multi-disciplinary team to drive high-impact growth for global brands. With a background that spans major agencies like Dentsu (Paragon) to scaling my own agency, I have successfully managed 50+ web development projects and directed paid media strategies for over 20 clients. My teaching approach is built on real-world execution, helping students master the art of full-funnel marketing—from high-converting Meta and Google ads to building organic brand authority.Beyond strategy, I specialize in the technical future of marketing: AI-driven automation. I have successfully implemented 15+ complex n8n projects, helping businesses replace manual workflows with intelligent, automated systems that increase operational efficiency. On FindMyGuru, I bridge the gap between creative marketing and technical architecture, teaching you how to build automated growth engines that save time and maximize ROI.
Haroon Haneef
Chennai/Online
Skills :
I am a Facebook Certified Digital Marketing Specialist and the Co-Founder of Rabbit Marketing House, where I lead a multi-disciplinary team to drive high-impact growth for global...
I am a Facebook Certified Digital Marketing Specialist and the Co-Founder of Rabbit Marketing House, where I lead a multi-disciplinary team to drive high-impact growth for global brands. With a background that spans major agencies like Dentsu (Paragon) to scaling my own agency, I have successfully managed 50+ web development projects and directed paid media strategies for over 20 clients. My teaching approach is built on real-world execution, helping students master the art of full-funnel marketing—from high-converting Meta and Google ads to building organic brand authority.Beyond strategy, I specialize in the technical future of marketing: AI-driven automation. I have successfully implemented 15+ complex n8n projects, helping businesses replace manual workflows with intelligent, automated systems that increase operational efficiency. On FindMyGuru, I bridge the gap between creative marketing and technical architecture, teaching you how to build automated growth engines that save time and maximize ROI.
FindMyGuru is a tutor discovery platform that helps students find and connect with experienced tutors and institutes across a wide range of subjects and skills. Students can explore tutor profiles, compare expertise, and contact tutors directly for online or in-person learning.FindMyGuru facilitates discovery and connections between students and tutors or institutes. All classes and learning arrangements are handled directly between students and the respective tutors or institutes
Courses by: Haroon Haneef
Advanced Digital Marketing Course
The Advanced Digital Marketing Course by Haroon Haneef is an intensive, results-focused program designed to help learners master the complete digital marketing ecosystem within 4 weeks. This course blends strategy, tools, and hands-on implementation, making it suitable for students, professionals, entrepreneurs, and marketers who want practical, job-ready digital marketing skills.
The program offers flexible learning schedules:
Weekday batch: 1 hour (Monday to Friday)
Weekend batch: 2 hours (Saturday & Sunday)
Delivered fully online, this course focuses on real-world applications—from building optimized WordPress websites to running paid advertising campaigns and tracking performance through analytics.
4-Week Curriculum (8 Modules)
Week 1: Foundations & Web Architecture
Module 1: Introduction to the Digital Landscape: Understanding the scope of digital marketing, defining key components, and building data-driven growth strategies.
Module 2: WordPress Development for Marketers: A practical guide to setting up a WordPress site, managing themes/plugins, and optimizing the backend for performance.
Week 2: Organic Search & Content Strategy
Module 3: Search Engine Optimization (SEO): Deep dive into Keyword Research, On-Page and Technical SEO, and building a sustainable Off-Page backlink strategy.
Module 4: Content Marketing & Strategy: Developing a high-impact content plan, mastering creation frameworks, and using analytics to measure content promotion success.
Week 3: Social Media & High-Performance Paid Ads
Module 5: Social Media Marketing & Design: Building platform-specific strategies (Facebook & Instagram), analyzing social metrics, and designing professional creatives using Canva.
Module 6: Paid Marketing & Meta Ads: Fundamentals of paid advertising, budget management, bidding strategies, and creating high-converting campaigns on Facebook and Instagram.
Week 4: Search Advertising, Retention & Analytics
Module 7: PPC & Google Ads Mastery: Setting up Google Search campaigns, mastering keyword selection, and optimizing landing pages for lower Cost-Per-Click (CPC).
Module 8: Email Marketing, AI & Analytics: Setting up email automation/personalization, utilizing AI tools (like ChatGPT) for marketing efficiency, and tracking KPIs through Google Analytics.
Teaching Approach
Mode: Live, instructor-led online sessions
Step-by-step practical demonstrations
Strategy + execution-focused learning
Industry-relevant tools and workflows
Clear explanations suitable for beginners and intermediate learners
Who Can Join
Students interested in digital marketing careers
Working professionals looking to upskill
Entrepreneurs and business owners
Freelancers and aspiring digital marketers
Course Benefits / Outcomes
By the end of this course, learners will gain:
Strong understanding of digital marketing channels
Practical SEO and content strategy skills
Hands-on experience with WordPress websites
Ability to create and manage Google & Meta ad campaigns
Knowledge of analytics, email marketing, and AI tools
Confidence to apply digital marketing strategies in real scenarios
Meta Ads Mastery Course by Haroon Haneef
The Meta Ads Mastery Course by Haroon Haneef is a comprehensive, hands-on online training program designed to help learners master Facebook and Instagram advertising from strategy to scaling. This course is ideal for students, working professionals, freelancers, business owners, and aspiring digital marketers who want to run high-performing ad campaigns while avoiding common mistakes such as account bans, wasted ad spend, and poor targeting.
The course focuses on real-world campaign execution, advanced targeting, creative strategy, optimization, and analytics—making it suitable for both beginners who want a strong foundation and intermediate learners aiming to scale campaigns professionally.
Learners can choose between:
Weekday batch: 1 hour per day (Monday to Friday)
Weekend batch: 2 hours per day (Saturday & Sunday)
The program is delivered 100% online, with a strong emphasis on live demonstrations, practical workflows, and performance-driven decision-making.
What Students Will Learn
Module 1: Foundations & Account Architecture
The Agency Setup: Moving from simple pages to Meta Business Manager.
Asset Management: Connecting Instagram, WhatsApp, and Ad Accounts properly.
Compliance: Navigating Meta’s ad policies to avoid account bans.
Tracking Foundations: Understanding the Meta Pixel and Conversions API (CAPI).
Module 2: Strategic Funnel Planning
Objective Selection: Choosing between Awareness, Traffic, Leads, and Sales.
Funnel Mapping: Building TOFU (Awareness), MOFU (Consideration), and BOFU (Conversion) sequences.
Budgeting: Campaign Budget Optimization (CBO) vs. Ad Set Budget Optimization (ABO).
Module 3: Advanced Audience Targeting
Core Audiences: Leveraging demographics, interests, and behaviors.
Custom Audiences: Retargeting website visitors, video viewers, and customer lists.
Lookalike Audiences (LAL): Scaling by finding people similar to your best customers.
Advantage+ Audience: Utilizing Meta's AI to find high-intent users.
Module 4: High-Converting Creative Strategy
Creative Psychology: Strategies to stop the scroll and drive engagement.
Ad Formats: Mastering Carousels, Collections, Reels, and Instant Experiences.
Copywriting: Drafting hooks and descriptions that drive clicks.
Creative Testing: Using Dynamic Creative Optimization (DCO) to find winners.
Module 5: Technical Setup & Implementation
The Campaign Build: A live walk-through of setting up a conversion campaign.
Lead Generation: Building Instant Forms vs. Landing Page forms.
Placements: Manual vs. Advantage+ placements across FB and IG.
Module 6: Optimization & The Learning Phase
Breaking the Learning Phase: How to exit the learning phase quickly for stable results.
A/B Testing: Scientifically testing creatives and landing pages.
Manual Bidding: When to use Cost Caps and Bid Caps for maximum efficiency.
Module 7: Analytics & Data Interpretation
Key Metrics: Analyzing ROAS, CPA, and Conversion Rate beyond basic engagement.
Reporting: Building custom reports and using tools like Tableau or Google Data Studio.
Attribution: Understanding the 7-day click and 1-day view windows.
Module 8: Scaling & Professional Workflow
Horizontal vs. Vertical Scaling: Strategies to increase spend without resetting the algorithm.
Agency Operations: Managing multiple clients and ad trafficking fulfillment.
Automation: Using automated rules to protect and optimize your budget.
Teaching Method
Mode: Live online instructor-led sessions
Practical, step-by-step campaign demonstrations
Strategy-focused explanations with real use cases
Interactive doubt-clearing and performance discussions
Why Learn From This Tutor
Haroon Haneef follows a process-driven and performance-focused teaching approach, emphasizing clarity, correct setup, and long-term campaign stability. The course content is structured to reflect real advertising workflows rather than isolated tactics, helping learners understand why and how campaigns succeed.
Benefits / Learning Outcomes
By completing this course, students can:
Build and manage Meta ad accounts confidently
Create full-funnel Facebook & Instagram ad strategies
Improve targeting, creatives, and conversion performance
Read and act on ad analytics effectively
Scale campaigns systematically while controlling costs
